ARE YOU STRUGGLING TO ACHIEVE THIS RESULT?
MOST PEOPLE ARE.
Use this paragraph to empathise with your reader and highlight the pain points they might be feeling.
You want them to think “yes, that’s me” as they read this part – so they know that you understand where they’re at, and can provide a solution.
You’re struggling with this thing
And you don’t know how to fix it.
You’re feeling this way
And you don’t know how to change it.
You’re stuck at this point
And you don’t know how to change it.